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| Event Marketing Insights: Event Marketing to Businesses and Consumers |
Are the lines blurring between B2B and B2C marketing?
If you’re a B2B marketer, you might also market to the customers of the businesses you are marketing to – in order to build brand awareness.
Also, if you’re a B2C marketer, you might also market to businesses to build brand awareness and get new customers?
The digital economy has created an environment where businesses, people who work for businesses and consumers are all online with their individual brands.
Read more: https://shareyaarnow.substack.com/p/event-marketing-to-businesses-and
The Smarter Event Discovery and Promotion Platform.
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