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Event Marketing Strategies from ShareYaarNow

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Showing posts from April, 2025

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Latest Ideas and Insights from ShareYaarNow Marketing

The Human Connection - 3/30/2025 - ShareYaarNow
ShareYaarNow - 3/24/2025 - ShareYaarNow
Evolution of Events: The Event Conversation - 2/22/2025 - ShareYaarNow
How Can You Improve the Perception About Your Brand? - 2/20/2025 - ShareYaarNow
Are You Getting Organic Growth in Your Digital Marketing? - 2/13/2025 - ShareYaarNow

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Event Marketing Insights: Adaptation

on April 03, 2025

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Event Marketing Insights: Building Meaningful Connections - Video

on April 02, 2025

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Event Marketing Insights: Do You Select Your Niche or Does the Niche Select You?

on April 01, 2025

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ShareYaarNow

Smarter Event Discovery and Promotion Platform

EVENT MARKETING: Ideas, Insights and Strategies

Founder's Journey: Making Progress

Creativity - 4/4/2025
Content Marketing is the Brand Discovery, Engagement and Growth - 4/3/2025
Why Your Brand is Your Competitive Advantage - 4/2/2025
Channeling Your Energy for Startup Success - 4/1/2025
Gratitude Helps the Founder Mindset - 3/31/2025

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Event Marketing Insights: Do You Select Your Niche or Does the Niche Select You?

The quest for your niche is a journey of constant discovery. While the initial selection may provide a starting point, the dynamic interaction with the audience often unveils unforeseen opportunities. The key lies in adaptability — the willingness to reassess and realign your marketing strategy based on the audience that discovers and engages with your events. So, event marketers, as you navigate the ever-changing currents of this industry, ask yourself: Is finding your niche a predetermined course, or is it an ongoing exploration, shaped by the ebb and flow of audience interaction? 📽️ Watch the video above to find out more. Stay tuned to ShareYaarNow for more insights and tips on event marketing success. ShareYaarNow The Smarter Event Discovery and Promotion Platform.

Event Marketing Insights: Are Attendees Landing at Your Events?

An event landing page serves as the virtual gateway to your event, offering a tantalizing glimpse into what attendees can look forward to. For more insights into event marketing, read our free newsletter. ShareYaarNow The Smarter Event Discovery and Promotion Platform.

Event Marketing Insights: Your Marketing Assets

Just as the DJ/music producer adjusts and fine-tunes each track on their mixer, just the way they want, to produce the best sound. Likewise, as an event marketer, you must adjust your marketing on each channel/platform you use to achieve the best result. Your brand is an asset. You're investing time, effort and, maybe, money into your marketing channels – whether they be your social media accounts, your own digital real estate (website, apps), blogs, podcasts, newsletters, videos, etc. These marketing channels, you build up over time to grow your followers and build engagement with your audience. As well as developing your existing marketing channels, look for new ones to use and develop. New platforms, new types of content are being created – find the ones that may be suitable for you and that might scale over time. For more insights into event marketing, get our free newsletter. ShareYaarNow: The Smarter Event Discovery and Promotion Platform.

Event Marketing Insights: Shaping Memories

Ever attended an event that left you feeling invigorated, inspired, or even perhaps underwhelmed? What if I told you that the success of your event brand hinges not just on what happens during the event, but on the lasting perception it leaves with your audience? Imagine you walk out of a conference hall, the echoes of insightful discussions still lingering in your mind. The ambiance, the interactions, and the overall experience have left an indelible, positive impression in your memory. That, my friends, is the essence of event branding. As event marketers, you're not just orchestrators of logistics; you're architects of experiences. Consider your favorite event. What made it stand out? Was it the lineup of speakers, the interactive sessions, or perhaps the seamless organization? More often than not, it's the collective perception—the emotional aftermath—that defines our memories of an event. .... Welcome to ShareYaarNow Marketing - The Event Marketing Resource - to hel...

Event Marketing Insights: In the Brand Economy

In today's digital economy, we now think a lot more about brand. Almost everyone and everything we interact with in our professional lives can be described as a brand: - Events have brands - People have their own personal brand - Event venues have a brand - Destinations (for events) have their brands - Speakers have their own brand - Event sponsors obviously have their brand - Your event suppliers will probably have their brand - Corporations have brands. We are in a sort of brand economy! Event marketers face challenges in establishing their event brand and standing out from the crowd. Also, your event attendees, speakers, sponsors, suppliers will all be wanting to enhance their brands through your events. Collaboration with your event stakeholders for mutual benefit can help enhance your brand. For more insights into event marketing, read our free newsletter. ShareYaarNow The Smarter Event Discovery and Pro...

Event Marketing Insights: Overcoming Algorithm Limitations in Digital Marketing for Your Events

Event Marketing Insights: Overcoming Algorithm Limitations in Digital Marketing for Your Events In this digital economy, or creator economy, you’re posting content about your events online. Whether it’s text, pictures, videos, podcasts. You want your content to get noticed and, ideally, to go viral. How much time, effort and money do you spend dealing with complex algorithms that control the visibility of your content on social media and search platforms? Read more: https://shareyaarnow.substack.com/p/overcoming-algorithm-limitations ShareYaarNow The Smarter Event Discovery and Promotion Platform.

Event Marketing Insights: Your Journey of Discovery

When you start out event marketing, you may think you know what your strengths are, what niche you want to market to and what audience you want to reach. But as you host events, the audience that gravitates towards you and what appeals to them about your events, may not be what you thought when you started out. The more events you host, the more you'll start to discover what your strengths are and who your audience is.... Read more in our free, weekly newsletter. ShareYaarNow The Smarter Event Discovery and Promotion Platform.

In the Game

Esports presents huge marketing opportunities for event organizers. With individual gamers and esports teams growing in influence. Look for opportunities to market and grow your brand within the esports eco-system. Esports is a rapidly growing industry that presents a great opportunity for brands looking for new ways to engage with customers and fans. As esports continues its rapid growth, we will see increased opportunities for both brands and event organizers who want to get involved in this exciting space. Create an active presence on social media channels where your target audience spends their time consuming content about their favorite games and teams. Esports competitions are popular among both players and spectators alike, so consider hosting one yourself! Competition can be a great way to build relationships with other brands or even partner up with them to create a unique competition that brings together multiple companies around one idea or product. This also gives you an op...

Event Marketing Insights: Brand: It's About the Experience

Event Marketing Insights: Brand: It's About the Experience Is event marketing, or put another way, experiential marketing, becoming the most important strategy for brands to build themselves in the Digital Economy? We are flooded with content every day. And your brand message can get lost in the midst of all this content. If people are engaging with your brand on social media, they get some limited experience of the brand. Events, whether at a venue or online, give your audience an altogether different experience that lets them engage more meaningfully with you and your brand. Which they won’t get from content alone. Read more in our free weekly newsletter. ShareYaarNow The Smarter Event Discovery and Promotion Platform.

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