Make your events social media friendly, so your attendees can share content from your event the way they like on their social media.
Just as some venues, e.g., destinations, restaurants, make their locations want people to take photos and videos to share on social media you can do the same.
This will help spread the word about you and your brand. With the attendee's consent, you can create an environment where it's easy for them to share content from your event on social media. For example:
Create a hashtag for your event and use in all communication with attendees and speakers before and during the event.
If your event is at a venue, create areas (which have your logo and hashtag displayed) where they can take photos, videos.
Encourage attendees to post live on social media during a session or share photos of themselves at the event on their personal accounts.
Embed photos from the day's events into social media if possible (such as images taken during breaks).
Think about how you use social media at a venue and try to incorporate those ideas into your events.
We hope this will help you come up with your next event. Stay tuned for more creative event ideas!
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