Ever thought of yourself as a thought leader?
Plan and organize your events so that you become a thought leader in your
niche and build your event brand.
Make sure your events have a purpose and a consistent theme or narrative
around your event brand.
Provide your audience with content that gives them value and can be consumed
in a way that is convenient to them.
If you’re an entrepreneur or a business owner, you should consider speaking
at events.
It’s not enough these days to just be an expert in your niche — people want
to hear the stories behind the success of your business. And they want to know
what makes you tick.
They want to hear about your failures, because they know that failure is
often the best teacher.
If you’re not speaking at events, it’s going to be harder for people to get
to know who you are and what makes you unique.
You should also network with others so that you can learn.
People are always looking for ideas from thought leaders.
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