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Showing posts from April, 2022

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Pitch Your Passion

on April 30, 2022

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Showing Your True Colors

on April 29, 2022

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What's New?

on April 27, 2022

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Finding the Right Balance

on April 26, 2022

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Audio Advance

on April 25, 2022

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In the Zone ... Time Zone

on April 24, 2022

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It's a Gamer's World

on April 23, 2022

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Creating Communities Increases Opportunities for Event Marketers

on April 22, 2022

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Local Language Content in Your Events

on April 21, 2022

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More Ideas to Help Your Audience in Virtual Events

on April 20, 2022

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Making Connections

on April 19, 2022

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Keep Learning

on April 18, 2022

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It's All in the Value-Add

on April 17, 2022

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Going Hybrid

on April 16, 2022

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Podcasting

on April 15, 2022

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Keeping Your Event Audience Engaged

on April 14, 2022

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Getting the right audience for your event

on April 13, 2022

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Your Target Audience

on April 12, 2022

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Giving your event audience a new experience

on April 11, 2022

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Inspire Your Audience

on April 10, 2022

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ShareYaarNow

Smarter Event Discovery and Promotion Platform

EVENT MARKETING: Ideas and Strategies

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Popular Posts

Metaverse Tech

Esports and gaming have become an incubator for new technologies in the Metaverse. Technologies such as augmented reality (AR), virtual reality (VR) and blockchain tokens and NFTs. Further to our earlier blog post: ' Game Space ', as an event professional, if you want to experiment with such new tech, esports is, probably, the place to try it out. A great many esports fans are early adopters of new technologies, who can give you feedback on new technology that you use in your events. One thing that’s very important to understand about esports: it’s not just about games. There are other aspects that make it compelling for spectators, players, brands and media companies alike. And those aspects can be leveraged by event professionals who have the foresight to see where this industry is headed. What new tech are you using in your events? ----------------------------------------------- We welcome your feedback on this. ShareYaarNow - a free event sharing platform that lets you fin...

Event Marketers: Mixing It Up

Introduction: In the fast-paced world of event marketing, success lies in creating a powerful advertising mix that leaves a lasting impact on your audience. In our earlier article ‘ The Event Mix ’ we spoke briefly about getting the right mix of people to attend your events. To promote your events, you need to get the right advertising mix. As event marketers, your primary goal is to attract attendees, generate buzz, and ensure your events stand out in a competitive landscape. To achieve this, a well-thought-out advertising mix that leverages both traditional and digital marketing channels is essential. In this article, we will explore some key components that event marketers should consider when promoting their events. 1. Understanding Your Target Audience: Before diving into any advertising strategy, it's crucial to have a deep understanding of your target audience. Analyze the demographics, interests, preferences, and pain points of your potential attendees. This...

Technology Transition for Trade Shows

Is the traditional booth setup for trade shows still the best way to go for exhibitors? The traditional booth setup for trade shows can still be an effective way for exhibitors to showcase their products and services, but it's not necessarily the best way for every exhibitor. There are several factors that exhibitors should consider when deciding on the best approach for their trade show booth, such as the goals and objectives of their participation, their target audience, and the budget and resources available. For some exhibitors, a traditional booth setup with a branded backdrop, product displays, and marketing materials may be sufficient to attract and engage attendees. However, for others, more creative and interactive approaches may be necessary to stand out and make a lasting impression. For example, using augmented reality or virtual reality to showcase products, creating a lounge area for networking and relaxation, or hosting interactive workshops and demos can be...

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